Never miss a customer again.

SimplAssist texts customers back when you miss a call, chats with website visitors 24/7, and keeps every lead organized in one clean dashboard.

Manny's PlumbingAI Assistant active
Lead Pipeline2 more waiting

Avg. first reply: 9 sec — before they can call your competitor.

24/7Lead response coverage for missed calls and website visitors
1 inboxSMS and web chat conversations in one place
Fast setupBuilt for small teams that want results without complexity

What is SimplAssist?

SimplAssist is a customer communication service for small businesses. Its Chat Only plan is $10/month for 200 completed website-chat AI replies, lead capture, a conversation inbox, AI customization, Google Calendar, and appointment booking, with no SMS, Telnyx activation, or setup fee.

Built for small businesses that want a bigger presence.

Give customers a fast, professional experience without hiring a full-time front desk team.

Automatic Missed-Call Texting

Automatically reply when you can't answer the phone so potential customers never hear silence.

Website Chat Widget

Turn your site into a lead-capturing assistant that answers questions around the clock.

Unified Inbox

Keep SMS and website conversations together so you always know where each lead came from.

Smart Contact Tracking

Calls, chats, and follow-ups are organized automatically for a cleaner sales workflow.

Custom AI Personality

Set tone, greetings, and guardrails so your assistant sounds like your brand, not a generic bot.

Lead Prioritization

See your warmest prospects first so you know where to focus your time when you're back online.

One dashboard for every conversation.

Messages, leads, and bookings — everything your assistant handles, in one place.

Messages & leads

Every SMS and web-chat conversation lands in one inbox — with each lead tracked from first contact to booked.

SimplAssist conversations inbox — a missed call turned into a booked water heater repair

Calendar & bookings

Appointments your assistant books land straight on your calendar, synced with Google Calendar.

SimplAssist calendar — a month full of AI-booked appointments

Quick Demo.

Call or chat with SimplAssist and see what the experience feels like from the other side.

Make the call. We won’t answer.
SimplAssist will.

Call this number. We’ll let it ring.

(574) 263-8634

SimplAssist will text you back in seconds and carry the conversation from there.

Try a reply—ask about pricing, features, or how it works.

Ask away. SimplAssist can take it.

Ask about pricing, features, setup, or how it works. Then ask a follow-up and see if it keeps up.

Go off script. That’s the point.

Simple plans that grow with your business.

No contracts. Chat Only has no setup fee; paid SMS activation includes a one-time $25 setup fee.

Website chat

Chat Only

An AI website receptionist for teams that want web chat without texting.

$10 per month

No setup fee

  • Website AI chat widget
  • 200 completed AI replies/month
  • Web-chat lead capture + conversation inbox
  • AI customization + Google Calendar booking
  • No phone, texting, or setup fee
Get Started
Texting + web chatMost Popular

SMS + Web Chat

Capture leads from calls and your website, then turn them into booked appointments.

$45 per month

$25 one-time SMS activation fee

  • Everything in SMS Only, plus
  • Website chat widget + lead capture
  • Full AI SMS conversations + customization
  • Google Calendar booking
  • 1,500 included SMS parts/month
Get Started
Complete suiteComing Soon

Full Suite

Measure performance and automate follow-up as your business grows.

$65 per month

Planned pricing

  • Everything in SMS + Web Chat, plus
  • Advanced AI guardrails + analytics
  • Conversion reports + weekly summaries
  • Lead alerts, reviews + follow-up workflows
  • 2,500 SMS parts/month + priority support

Just need missed-call texting without web chat? SMS Only — $25/mo

Compare all plan features

Swipe sideways to compare every plan.

Complete feature comparison for SimplAssist plans
FeatureWebsite chatChat Only$10/monthNo setup feeTextingSMS Only$25/month$25 one-time SMS activation feeTexting + web chatSMS + Web Chat$45/month$25 one-time SMS activation feeComing SoonFull Suite$65/monthPlanned pricing
Price & usage
Includes everything inNot includedNot includedSMS OnlySMS + Web Chat
Completed AI replies/month200Not includedNo set capNo set cap
Included SMS parts/month05001,5002,500
Setup / SMS activation feeNone$25 one-time SMS activation fee$25 one-time SMS activation fee$25 one-time SMS activation fee
Channels
One local SimplAssist numberNot includedIncludedIncludedIncluded
Manual SMS inbox and repliesNot includedIncludedIncludedIncluded
Automatic missed-call textNot includedIncludedIncludedIncluded
Website chat widgetIncludedNot includedIncludedIncluded
Custom widget brandingIncludedNot includedIncludedIncluded
Web-chat lead captureIncludedNot includedIncludedIncluded
Phone number / SMS carrier activationNot includedIncludedIncludedIncluded
MMS availabilityNot includedNot definedNot definedNot defined
AI, leads & inbox
Contact managementIncludedIncludedIncludedIncluded
Conversation inboxIncludedIncludedIncludedIncluded
Full AI SMS conversationsNot includedNot includedIncludedIncluded
AI customizationAnswers, tone, FAQs & servicesNot includedAnswers, tone, FAQs & servicesAnswers, tone, FAQs & services
Calendar & booking
Google Calendar connectionIncludedNot includedIncludedIncluded
AI appointment schedulingIncludedNot includedIncludedIncluded
Full Suite advanced
Advanced AI guardrailsNot includedNot includedNot includedIncluded
Advanced analytics dashboardNot includedNot includedNot includedIncluded
Lead-to-appointment conversion reportingNot includedNot includedNot includedIncluded
Weekly performance summaryNot includedNot includedNot includedIncluded
Real-time new-lead alertsNot includedNot includedNot includedIncluded
Review-request workflowNot includedNot includedNot includedIncluded
Automated follow-up and no-show workflowsNot includedNot includedNot includedIncluded
Priority supportNot includedNot includedNot includedIncluded

Frequently asked questions.

Straight answers about plans, missed-call texting, AI, and setup.

What is missed call text back?

Missed call text back automatically sends a text message to anyone whose call your business couldn't answer — so instead of hitting voicemail and moving on, the caller gets an instant reply and can keep the conversation going by SMS.

What is SimplAssist?

SimplAssist is a customer communication service built for small businesses. Chat Only provides an AI website receptionist, lead capture, a conversation inbox, and Google Calendar booking without phone or SMS setup. SMS plans add missed-call text back and business texting.

What is included in Chat Only?

Chat Only is $10/month and includes a website chat widget, 200 completed AI replies per month, web-chat lead capture, a contact and conversation inbox, AI answer and tone customization, Google Calendar connection, and AI appointment booking. It has no phone number, SMS, MMS, Telnyx activation, or setup fee.

How does SimplAssist's missed call text back work?

When someone calls and you can't pick up, SimplAssist automatically sends them a branded text inviting them to reply. Their replies land in your shared inbox, and on the $45/month plan your AI receptionist can carry the conversation for you.

How much does SimplAssist cost?

Chat Only is $10/month with 200 completed website-chat AI replies and no setup fee. SMS Only is $25/month with 500 included SMS parts, and SMS + Web Chat is $45/month with 1,500 included SMS parts. Paid SMS activation has a one-time $25 setup fee for carrier registration. Full Suite is coming soon and cannot be purchased yet.

What kinds of businesses is SimplAssist for?

SimplAssist is built for small businesses and small teams that get customer calls or website inquiries — the ones too busy serving customers to catch every call. It handles missed-call follow-up, web chat, a shared inbox, and appointment booking, so you get front-desk coverage without hiring a full-time front desk.

Does the AI answer with my business's real information?

Yes — on Chat Only and SMS + Web Chat, your AI loads your business profile, active services, saved FAQs, business hours, and AI settings before every answer, and it is instructed never to invent facts about your business.

How long does setup take?

Chat Only can launch without phone or carrier registration after billing and core setup are complete. SMS registrations are usually approved within a few business days of payment, though additional carrier review can sometimes take a few weeks. Texting goes live after carrier approval and phone-number assignment. Learn more about what the one-time $25 SMS setup fee covers.

Can I cancel anytime?

Yes — you can cancel anytime, and there are no contracts. The one-time $25 setup fee is non-refundable once carrier registration begins, since it covers that registration process itself.

Your voicemail isn't closing deals.

SimplAssist texts customers back before they've dialed your competitor.

Without SimplAssist, the missed call goes to voicemail and by the next day the customer has booked elsewhere. With SimplAssist, an automatic text goes out in 8 seconds and the job is booked for Tuesday at 9 AM.

Same call. Two very different Tuesdays.

What you get:
  • Automatic missed-call texts, day or night
  • Website chat widget — embed with one line of code
  • Every lead and conversation in one dashboard
  • Live the same week, once your number's approved to send
Get Started

Your AI assistant is standing by — no contracts, cancel anytime.

Powered by

  • StripeStripe
  • Google CalendarGoogle Calendar
  • AnthropicAnthropic
  • CloudflareCloudflare