Missed call text back for small businesses. Stop losing money to missed calls.

When you can't answer, SimplAssist sends your caller a text so they can tell you what they need. Missed-call texting starts at $49/month, including AI text conversations and website chat. Full Suite adds phone answering.

$25 one-time SMS activation fee. SMS + Web Chat includes AI text conversations. Just need website chat? Start with $15/month webchat, with no setup fee.

A NEW OPPORTUNITYMissed callSarah M. · just now
Manny's Plumbing Your AI receptionist

TODAY · 9:41 AM

SimplAssist is on it
Busy on the job?Let us book the next one.
Missed callRepliedBooked
24/7Lead response coverage for missed calls and website visitors
1 inboxSMS and web chat conversations in one place
Fast setupBuilt for small teams that want results without complexity

What is SimplAssist?

SimplAssist is a missed call text back service for small businesses. SMS + Web Chat at $49/month adds AI text conversations, website chat, and Google Calendar booking. For website chat on its own, Chat Only is $15/month with 200 completed AI replies and no setup fee. Full Suite adds SimplAssist Voice, so callers can have a spoken conversation, ask questions, and get help booking appointments.

How missed-call text back works.

A missed call doesn't have to end the conversation. Once your SMS account is approved and your SimplAssist number is set up, an unanswered call can become a text conversation you can follow up on.

  1. Your business misses a call

    You might be with a customer, on a job, or away from the phone. SimplAssist handles missed-call follow-up on your configured business line.

  2. The caller gets a text

    A branded message invites them to reply. For example: “Sorry we missed your call. How can we help?” They can explain what they need without calling again.

  3. Keep the conversation moving

    SMS + Web Chat and Full Suite include AI text conversations that answer questions and help book appointments with a connected Google Calendar.

Prefer a spoken conversation? SimplAssist Voice answers callers on Full Suite.

Built for small businesses that want a bigger presence.

Let SimplAssist answer website visitors, keep text conversations going, or talk with callers when you can't pick up. Choose the plan that fits your business.

AI Website Chat

Answer website visitors' questions, capture leads, and book appointments while you focus on your business.

Explore website chat

Automatic Missed-Call Texting

SMS plans send a text when you miss a call. SMS + Web Chat adds AI that can carry the conversation for you.

How missed-call text back works

SimplAssist can talk, too.

Give callers a natural, back-and-forth conversation when you're unavailable. SimplAssist answers questions, collects details, and helps book appointments. Included with Full Suite.

Meet SimplAssist Voice

Unified Inbox

Keep SMS and website conversations together so you always know where each lead came from.

Smart Contact Tracking

Calls, chats, and follow-ups are organized automatically for a cleaner sales workflow.

Custom AI Personality

Set tone, greetings, and guardrails so your assistant sounds like your brand, not a generic bot.

One dashboard for every conversation.

Messages, leads, and bookings — everything your assistant handles, in one place.

Messages & leads

Every SMS and web-chat conversation lands in one inbox — with each lead tracked from first contact to booked.

SimplAssist conversations inbox — a missed call turned into a booked water heater repair

Calendar & bookings

Appointments your assistant books land straight on your calendar, synced with Google Calendar.

SimplAssist calendar — a month full of AI-booked appointments

Try SimplAssist. Chat or call.

Type a question in webchat or talk with SimplAssist by phone. Try a conversation the same way your customers would.

Live website chat

Ask a question. Keep the conversation going.

Open our website chat and type a question about SimplAssist's plans, features, or setup. Ask a follow-up to see how the AI responds.

On your website, AI chat uses your business information to answer visitors, collect contact details, and help book appointments.

Try asking: “How can SimplAssist help my business?”

Start with Chat Only — $15/month. No setup fee.

Live voice demo · Full Suite

Call SimplAssist. Start a conversation.

Call the number below to speak with SimplAssist live. Our AI assistant will answer. Ask about our plans or how it works, then ask a follow-up to hear how SimplAssist responds.

With Full Suite, SimplAssist can do the same for your callers: answer questions using your business information, collect their details, and help book appointments when you can't pick up.

See how SimplAssist Voice works during a call

Try asking: “What does SimplAssist do?” Then ask: “Which plan includes phone answering?”

(574) 263-8634

Phone conversations in English are included in Full Suite — $79/month. Includes 100 voice minutes per billing month. $25 one-time SMS activation fee.

Simple plans that grow with your business.

Every plan includes a Customers workspace and Google review requests by email. No contracts. Chat Only has no setup fee; paid SMS activation includes a one-time $25 setup fee.

Website chat

Chat Only

Answer website visitors, capture leads, and book appointments without phone or texting setup.

$15 per month

No setup fee

  • Website AI chat widget
  • 200 completed AI replies/month
  • Customer workspace + 500 review emails/month
  • AI customization + Google Calendar booking
  • No phone, texting, or setup fee
Get Started
Texting + web chatMost Popular

SMS + Web Chat

Let AI handle text and website conversations, capture leads, and book appointments.

$49 per month

$25 one-time SMS activation fee

  • Missed-call follow-up + manual texting
  • Website chat widget + lead capture
  • Full AI SMS conversations + customization
  • Google Calendar booking
  • 1,500 included SMS parts/month
Get Started
Text, chat + voice

Full Suite

Answer unanswered calls with a natural AI receptionist, capture details, and help callers take the next step.

$79 per month

$25 one-time SMS activation fee

  • Everything in SMS + Web Chat, plus
  • AI voice answering in English
  • 100 voice minutes/billing month
  • Contact capture, signup texts + calendar booking
  • 2,500 included SMS parts/month
Get Started

Long texts can use multiple SMS parts. Voice minutes reset each billing month and do not roll over. No automatic paid voice overages. Voice requires an active, approved account and an assigned phone number.

Compare all plan features

Swipe sideways to compare every plan.

Complete feature comparison for SimplAssist plans
FeatureWebsite chatChat Only$15/monthNo setup feeTexting + web chatSMS + Web Chat$49/month$25 one-time SMS activation feeText, chat + voiceFull Suite$79/month$25 one-time SMS activation fee
Price & usage
Includes everything inNot includedMissed-call textingSMS + Web Chat
Completed AI replies/month200No set capNo set cap
Included SMS parts/month01,5002,500
Setup / SMS activation feeNone$25 one-time SMS activation fee$25 one-time SMS activation fee
Customers & reviews
Customer workspace, notes & tagsIncludedIncludedIncluded
Customer CSV import & exportIncludedIncludedIncluded
Review emails/billing month5001,0002,000
Scheduled Google review requests by emailIncludedIncludedIncluded
One optional email reminderIncludedIncludedIncluded
Channels
One local SimplAssist numberNot includedIncludedIncluded
Manual SMS inbox and repliesNot includedIncludedIncluded
Automatic missed-call textNot includedIncludedIncluded
Website chat widgetIncludedIncludedIncluded
Custom widget brandingIncludedIncludedIncluded
Web-chat lead captureIncludedIncludedIncluded
Phone number / SMS carrier activationNot includedIncludedIncluded
MMS availabilityNot includedNot definedNot defined
AI, leads & inbox
Contact managementIncludedIncludedIncluded
Conversation inboxIncludedIncludedIncluded
Full AI SMS conversationsNot includedIncludedIncluded
AI customizationAnswers, tone, FAQs & servicesAnswers, tone, FAQs & servicesAnswers, tone, FAQs & services
Calendar & booking
Google Calendar connectionIncludedIncludedIncluded
AI appointment schedulingIncludedIncludedIncluded
Full Suite voice & controls
Custom AI rules and guardrailsNot includedNot includedIncluded
AI voice answering in EnglishNot includedNot includedIncluded
Included voice minutes/billing monthNot includedNot included100
Voice contact capture and signup textsNot includedNot includedIncluded
Voice calendar bookingNot includedNot includedIncluded
Voice transcripts and recordingsNot includedNot includedIncluded

Frequently asked questions.

Straight answers about webchat, texting, AI phone answering, and setup.

What is SimplAssist?

SimplAssist is a customer communication service built for small businesses. Chat Only provides an AI website receptionist, lead capture, a conversation inbox, and Google Calendar booking without phone or SMS setup. SMS plans add missed-call text back and business texting. Full Suite adds an AI voice receptionist that speaks with callers, collects details, and helps book appointments by phone.

What is missed call text back?

Missed call text back automatically sends a text message to anyone whose call your business couldn't answer — so instead of hitting voicemail and moving on, the caller gets an instant reply and can keep the conversation going by SMS.

How much does SimplAssist cost?

Chat Only is $15/month with 200 completed website-chat AI replies and no setup fee. SMS + Web Chat is $49/month with 1,500 included SMS parts. Paid SMS activation has a one-time $25 setup fee per business for carrier registration. Full Suite combines everything in SMS + Web Chat with AI voice answering in English, 100 voice minutes per billing month, 2,500 SMS parts per month, and custom AI rules for $79/month. Choose Full Suite during signup, or upgrade from your billing page.

What is SimplAssist Voice, and which plan includes it?

SimplAssist Voice is an AI phone receptionist that speaks with callers when you can't answer. It uses your business information to answer questions, collect contact details, and help book appointments. Webchat handles typed conversations on your website, while voice lets callers talk with SimplAssist over the phone. Full Suite combines everything in SMS + Web Chat with AI voice answering in English, 100 voice minutes per billing month, 2,500 SMS parts per month, and custom AI rules for $79/month. Choose Full Suite during signup, or upgrade from your billing page.

How does SimplAssist Voice work during a call?

With Full Suite and Voice mode enabled, SimplAssist answers calls you can't pick up and has a spoken conversation with the caller. It introduces itself as your business's AI assistant, asks what the caller needs, and answers using your services, hours, FAQs, and other saved business information. Callers can ask follow-up questions, and SimplAssist can collect their name and contact details. If Google Calendar booking is connected and enabled, it can check availability and help book an appointment after confirming the details with the caller. You can review saved call transcripts and recordings in your dashboard.

How does SimplAssist's missed call text back work?

When someone calls and you can't pick up, SimplAssist automatically sends them a branded text inviting them to reply. Their replies land in your shared inbox, and on the $49/month plan your AI receptionist can carry the conversation for you.

What is included in Chat Only?

Chat Only is $15/month and includes a website chat widget, 200 completed AI replies per month, web-chat lead capture, a contact and conversation inbox, AI answer and tone customization, Google Calendar connection, and AI appointment booking. It has no phone number, SMS, MMS, or setup fee.

What kinds of businesses is SimplAssist for?

SimplAssist is built for small businesses and small teams that get customer calls or website inquiries — the ones too busy serving customers to catch every call. It handles missed-call follow-up, web chat, a shared inbox, and appointment booking, so you get front-desk coverage without hiring a full-time front desk.

Does the AI answer with my business's real information?

Yes — on Chat Only and SMS + Web Chat, your AI loads your business profile, active services, saved FAQs, business hours, and AI settings before every answer, and it is instructed never to invent facts about your business.

How long does setup take?

Chat Only can launch without phone or carrier registration after billing and core setup are complete. SMS registrations are usually approved within a few business days of payment, though additional carrier review can sometimes take a few weeks. Texting goes live after carrier approval and phone-number assignment. Learn more about what the one-time $25 SMS setup fee covers.

Can I cancel anytime?

Yes — you can cancel anytime, and there are no contracts. The one-time $25 setup fee is non-refundable once carrier registration begins, since it covers that registration process itself.

Your voicemail isn't closing deals.

Meet customers where they reach out — with website chat, missed-call texting, and natural phone conversations with SimplAssist on Full Suite.

Without SimplAssist, the missed call goes to voicemail and by the next day the customer has booked elsewhere. With SimplAssist, an automatic text goes out in 8 seconds and the job is booked for Tuesday at 9 AM.

Same call. Two very different Tuesdays.

Choose the coverage you need:
  • AI website chat from $15/month — no setup fee
  • Automatic missed-call texts with SMS plans
  • SimplAssist talks with callers on Full Suite
  • Every lead and conversation in one dashboard
Start with $15 Webchat

Your AI assistant is standing by — no contracts, cancel anytime.

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